Tuesday, April 19, 2011

Call Tracking Software

SourceTrak Basic

Place a unique local or toll-free phone number anywhere (e.g. yellow pages, infomercial, direct mail) and view real-time reports online about the number of calls from each ad.

SourceTrak Dynamic

Assign unique phone numbers to specific online traffic sources (e.g. PPC, SEO, keywords, domains, ads). Based on the referral source of a visitor to your website, Ifbyphone dynamically displays the phone number associated with that traffic source. View reports online to analyze conversion rates for different keywords, search engines, or online ads.

SourceTrak Dynamic Groups

For larger online marketing campaigns, assign a group of phone numbers to a group of traffic sources (e.g. keywords within a PPC Adgroup). Based on the referral source of a visitor to your website, Ifbyphone dynamically displays a phone number associated with that group of traffic sources.

SourceTrak Session

Use Session based Call Tracking to track an unlimited number of traffic sources to the keyword-level without preassigning phone numbers to specific sources. This solution provides the easiest configuration but limits your control over custom greetings and call routing.

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